Bluer Denim
"The Student Has Surpassed The Master"
"Bluer Than Indigo" is a Japanese saying that means, "The student has surpassed the master." We are not just another denim company. We are here to forever change American textile manufacturing and support the hardworking people who make America great.
What we stand for
A lot of brands stand for things like quality and authenticity. We stand for those things too, but with an added ingredient too often missing from the apparel industry: innovation. With our online-only model, all-American sourcing and construction, and unique shopping experience, we're bringing unbelievable quality and the most authentic materials available to you for never-before-seen prices.
Craftsmanship
We are creating a new era for working craftsmen. We respect the hard-working spirit that the people of this nation put into everything they do—we put that same spirit into all of our clothes.
Quality Weaving
Attention to detail
Hand-Made
Built to Last
Made in America
From start to finish, our denim products never leave our shores.
Grown
Battleboro, Georgia
Woven
Greensboro, North Carolina
Designed
Portland, Oregon
Hand Made
Los Angeles, California
A New Model
Introducing home try-ons to the denim industry.
Many people find the task of trying on jeans in stores to be arduous and even annoying. At Bluer, you can try on up to three pairs of jeans in your own home – with your shoes, your shirts; with your girlfriend, boyfriend or best friend... you get the idea. And you can do it all on your own schedules, without the pressures of a fitting-room environment and a salesperson on commission.
Here’s how it works: Simply select up to three pairs of jeans to try, and add them to your “Home Try On” cart. Bluer will ship right to your door, and you’ll have enough time to either ship them back...or not – you’ll only pay for what you keep. There are absolutely no upfront fees, and no shipping costs in either direction. This is a world-first for the denim industry, and we think it’s going to forever change the face of manufacturing in America. In a very good way.
Our Warranty
Bluer warrants each and every denim product it sells for one (1) year against damage or defect resulting from normal wear. If your jeans or jacket fail for any reason, simply return them back to us and we will repair them free of charge. Each jacket and pair of jeans has a label sewn inside with a unique serial number next to a space for your signature as the owner. Here’s how the process works:
Take a photo
of the problem area & your signed warranty tag
Email your photo
to repairs@bluerdenim.com
Receive a code
for free return shipping
of your denim
Print your label
redeem your code,
pack, and ship
Return your jeans
so we can make the repairs
Repair & return
We'll ship your refurbished jeans in 4-6 weeks
Buy with peace of mind
14-days of grace, just in case.
You probably won't need it after the home try-on, but all of our jeans come with a 14-day return policy after purchase. Returns are quick and easy. Just follow these steps:
Submit a request
to returns@bluerdenim.com with product & order number
Receive a code
for free return shipping
Print your label
redeem your code,
pack, and ship
Return your jeans
and we'll submit your refund